Democratic National Convention to Roll Out the Blue Carpet for Guests and Creators

Matt Friend to Serve as Snapchat’s Blue Carpet Correspondent

CHICAGO – Today, the Democratic National Convention Committee (DNCC) announced it will roll out the “Blue Carpet” for guests, a convening space within the United Center designed to showcase the broad and diverse Harris-Walz coalition and bring the story of the convention to the American people in new and innovative ways. Throughout the four days of convention, the Blue Carpet will serve as a hotbed of activity where distinguished surrogates, elected officials, delegates, and other Democratic voices will be invited to walk the carpet and engage with content creators and media.

“From day one of our planning, we’ve set out to bring the convention experience beyond the halls of the United Center,” said Nora Keefe, DNCC Director of Surrogate Communications. “Our Blue Carpet will be an exciting opportunity for creators and media alike to connect with delegates, leaders, and surrogates and bring the stories of the Democratic Party to the American people, wherever they’re tuning in from.”

During peak hours of convention week, a rotation of content creators will be positioned on the Blue Carpet, gathering content to share with their audiences. Comedian, actor, and impressionist Matt Friend will serve as a Blue Carpet Correspondent for Snapchat, conducting interviews with surrogates who will be featured on the social media platform. A beloved comedic figure on social media, stages, and red carpets worldwide, Friend looks forward to serving up thoughtful and funny interviews on the carpet ahead of the launch of his own new podcast, Friend In High Places, launching next month. Friend’s correspondence for Snapchat is part of the app’s larger work to help people experience the world around them by integrating real world experiences with digital content.

Since the start of this year, the Democratic National Convention team has been planning the Blue Carpet as part of its broader work to engage content creators in the democratic process, both inside and outside the hall. Outside of peak hours, the Blue Carpet will also be open to credentialed guests for photo and video opportunities.

More than 15,000 members of the media will be in Chicago to cover the convention, including more than 200 content creators for the first time ever. With Americans now consuming content and information in entirely new ways, Democrats’ goal is to meet people where they are, and that includes working with content creators whose content reaches Americans across the country.